Coke Zero

Coke Zero

I think that this simple advertisement by Coke Zero is the perfect combination of text and picture. The clever headline leads the viewer straight to the can of coke, bringing us back to what is most important. I believe that this advertisement could be achieved through Illustrator. In order to make the text look like that, the designer would have to work with leading and kerning.

Previous Post
Next Post
Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: